Personalised magnets are an excellent option to promote your business or to give as a souvenir at events and special occasions. At ID GAMAX, we have been leaders in the personalised promotional gift sector for more than 20 years, because we are perfectly aware of the great value that advertising gifts bring to companies’ marketing strategies.
Personalised magnets are one of the most popular and sought-after products, especially in the tourism sector, due to their effectiveness in conveying messages. Today we want to share with you 5 tips that will help you to personalise magnets like a pro. Keep reading and discover how to easily personalise unique and attractive magnets!
Define your goals and target audience
Before you start making your personalised magnets, it is essential that you have a clear idea of what purpose they will serve and who they are aimed at. Do you want to promote a particular product or service and want to give it more visibility? Are you planning a special event and want to give them out as a gift to prolong the memory of your brand?
By having a clear idea of the mission of your personalised magnets, you will be able to tailor the design and message to your target audience and achieve a result that is truly effective.
Choose the right type of magnet
There are different types of magnets on the market, each with unique characteristics. In addition to the classic fridge magnets, you can also consider other types, such as photo magnets, souvenir magnets, in different shapes (square, round, rectangular…) and even non-magnetic magnets that function as decorative elements. Evaluate which format best suits your needs and objectives, taking into account factors such as durability, size and functionality.
At ID GAMAX we offer you a wide selection of magnets that you can customise to your liking: mag souvenir in different sizes, acrylic, for photographs, magnet free… a wide variety to suit all your needs and tastes!
Choose an attractive and branded design for your personalised magnet.
The design you choose to make your personalised magnets will be one of the most important aspects to generate the desired effect. It is important that you work on a design that is visually appealing and fully aligned with your brand identity.
Likewise, if you are going to include a message or slogan, you should choose options that clearly transmit your objective and that, in addition, adapt to the dimensions of the chosen object. It is not advisable to include too long or complicated messages that cannot be easily read. Remember to include your logo prominently to reinforce your brand image.
Use quality materials for your magnets
The quality of the materials used in the manufacture of magnets is crucial to ensure their durability and functionality. Choose reliable suppliers who use high quality materials.
At ID GAMAX we can advise you on the best options for your promotional campaigns with personalised magnets, to suit your needs and those of your customers.
Take advantage of personalisation
Promotional gifts such as magnets are easily customisable, so we can adapt them to the preferences of each of our customers quickly and easily.
Include their names, dates, images or personalised messages to offer customised products, generating greater perceived value and increasing the likelihood that they will use your magnets on a regular basis.
And if you wish… Create your own personalised key rings!
Thanks to the ID GAMAX system for personalising promotional gifts in 3 steps (print, cut out and assemble) and our machines (B900S for rectangular models and B700 for round models), as well as buying personalised magnets, you can create them yourself in just a few minutes.
Here are some tips to take your creations to a pro level:
- Leave a reasonable margin between the paper cutout and the text: When making custom magnets, it is essential to ensure that any crucial elements, such as text or logos, are not too close to the edge of the magnet.
Leave a reasonable margin to avoid important information being cut out during the production process. This ensures that your design remains intact and legible, which is essential for a professional presentation.
- Choose legible body text (minimum 4pt): Legibility is key when it comes to personalising magnets. Make sure the text size is large enough to be easy to read, especially if you are including details such as contact information or important messages. A minimum font size of 4pt is adequate to ensure that your magnets are understandable for everyone.
- Centre logos to the paper cut: To achieve a polished look on your personalised magnets, logos and graphic elements must be precisely centred in relation to the paper cut. This prevents them from being cut off or off-centre, which could negatively affect the aesthetics and visual consistency of your magnets.
- Ideal image resolution: 300 dpi: Image quality is essential for a professional result on your personalised magnets.
Make sure that the images you use have a resolution of at least 300 dpi (dots per inch). This ensures that images look sharp and clear, with no visible pixels, which contributes to a visually appealing, high-quality presentation.
- Images and colours better in CMYK: When designing your custom magnets, it is important to work with colours and images in CMYK mode.
This colour mode is optimal for printing and ensures that the printed colours are as close as possible to what you see on screen. You will avoid unpleasant surprises when printing and get a consistent and professional result.
Customising magnets for your brand is easy! At ID GAMAX we offer you high quality options and exceptional service – start standing out with unique and memorable magnets now!